Projects in pipeline

Products in pipeline

  • More effective arrangement of the bristles for manual toothbrushes
  • New soft-pick generation
  • Smart dental floss

Products assets

  • Efficient curved manual toothbrush
  • Innovative concept of electronic toothbrush
  • Ergonomic manual-toothbrush-handle design
  • Stand-up interdental brushes

Intellectual Property assets

  • 5 international patents
  • 7 designs (US; EUIPO)
  • 3 registered slogans

Next challenge

Swan, a complete oral care stylish line that combines effectiveness and appeal. Pioneering ideas to bring a recognizable brand by adapting one same design to manual and electric toothbrushes, interdental brushes, dental floss-picks.

A new long-term marketing model with an unmistakable Italian trademark style.